Based on mutual trust and shared values, the partnership between the Alpe d’Huez Triathlon and INVERSE flourishes with each edition. But behind this story, which has been going on since 2018, there is also an undeniable technical appeal for the brand specialising in the customisation of sportswear: possibly the most experienced on the market. A perfect solution to accompany our event. An ideal option for equipping clubs.
We asked INVERSE directly why triathlon teams should rely on their unique expertise. Here is the result.
1. Recognised experience in cycling and triathlon.
With over 50 years of experience in the design and manufacture of sportswear, INVERSE has established its reliability over time. The products are designed using high-quality European materials and benefit from cutting-edge technology, both in terms of cut and manufacture. Manufacturing is carried out entirely in-house, allowing for complete monitoring of the production chain and rigorous quality control at every stage.
2. A complete range suitable for everyone, designed and produced in Barcelona
INVERSE offers specific patterns for men, women and children, with an extensive selection of products for different sports: triathlon, cycling, running and swimming. The constantly updated collections are designed for all race distances and formats.
3. The triathlon collection: adapted to all needs
• TERRAM: non-water-repellent clothing, perfect for competitions where neoprene is used.
• AQUA: water-repellent clothing, ideal for events without a neoprene wetsuit.
• AERIS: specially designed for long distances, combining comfort and performance.
4. A premium customization service (only 4 weeks of production and delivery time)
INVERSE also stands out thanks to its personalized support throughout the design and manufacturing process. The team of designers can create a project from scratch or adapt a club’s image to the models in the collection. Once the design has been approved, delivery is guaranteed in just 4 weeks. All the products are designed and manufactured in Barcelona, guaranteeing quality and local expertise.
5. A private STORE TEAM to make it easier
INVERSE simplifies order management providing a private online store for clubs, ideal for managing orders from multiple members. Deliveries can be centralized at the club or sent directly to each member, offering flexibility and convenience for any size club.
INVERSE experience during the Alpe d’Huez Triathlon 2025
INVERSE demonstrated its expertise and adaptability by surprising the Rennes Triathlon club (winner of the Inverse Club Competition celebrating the most represented team in each edition). The idea: to offer a reinterpretation of the club’s tri suit, presented during a ceremony on the main podium of the race.