For the seventh year running, Overstim.s is the sports nutrition partner of the Alpe d’Huez Triathlon. Drawing on its extensive experience, the French brand supports participants with products tailored to the specific requirements of the race. This year, the Alpe d’Huez Triathlon will have the honor of being the first and only 2024 event to offer the new Overstim.s range of sports drinks: Hydrixir Ultra.
Designed and tested in collaboration with professional athletes, Overstim.s products evolve each season to better meet the needs of athletes, whatever sport they practice (cycling, running, trail, triathlon, hiking…). This year, the Breton brand is introducing two new products to the Alpe d’Huez Triathlon, because of their relevance to the particularities of the events.
New format and packaging for energy gels
Coup de fouet, Energix, Antioxydant and Red Tonic gels are getting a makeover for 2024. Their format has been increased from 80 kcal to 100 kcal per gel (26g of carbohydrates), i.e. 20% more energy in the pocket. Now packaged in sachets rather than tubes, the gels take up less space and are more ergonomic. Gone are the aggressive corners that sting and tear jerseys! Less plastic and a reduced carbon footprint.
While the format and packaging have evolved, the rest remains unchanged: a preservative-free composition, with natural flavors exclusively, and a liquid texture that’s easy to swallow on the bike or during running. Digestibility and palatability are optimal, especially for athletes who have difficulty chewing and whose digestive systems suffer during intense effort.
A little novelty to note: the arrival of cola flavour!
New performance drink for long distances: Hydrixir Ultra
Imagine your ideal drink: no nausea as the hours go by, a constant supply of energy, preserved hydration levels, perfect digestive tolerance… Utopian? Not at all! Thanks to its collaboration with trailer François d’Haene, Overstim.s has developed a new drink that meets all the expectations of ultra-endurance athletes: Hydrixir Ultra. This new product will be available exclusively at the feed stations of the Alpe d’Huez Triathlon!
Hydrixir Ultra differs from the brand’s previous formulations in a number of ways:
It provides long-lasting energy thanks to 3 types of carbohydrate (maltodextrin, fructose and sucrose). With an ideal intake of 30g of carbohydrates/dose, it doesn’t cause fatigue and exhaustion as the hours go by.
It contains magnesium, calcium and potassium which, coupled with the carbohydrates mentioned above, help maintain fluid balance and prevent muscular disturbances (notably the dreaded cramps!). It also contains a significant amount of sodium.
It contains 6 vitamins (B3, B5, B6, C and E, and B1 to a lesser extent) which help reduce fatigue and promote energy metabolism.
BCAAs, L-glutamine and sodium bicarbonate are particularly beneficial during prolonged endurance activities.
Gluten-free, acid-free (pH neutral) and preservative-free, Hydrixir Ultra contains only natural flavors.
Hydrixir Ultra, designed for long-distance efforts, is totally adapted to the L format of the Alpe d’Huez Triathlon. It’s a perfect companion for competitors, who will find it at all refreshment points. Of course, we advise you to test the product before the big day, to be sure of your tolerance!
One can is prepared with 40g of Hydrixir Ultra, which corresponds to 30g of carbohydrates, 1000mg of BCAAs and 1630mg of electrolytes. This high intake means less need for gels, compotes and bars. A significant advantage that simplifies refuelling and allows you to rely on a safe bet when it comes to digestibility.